Rustico
The handmade Mexican tile company bringing centuries-old craftsmanship into one-of-a-kind spaces around the world.
Overview
Refreshing a trusted, 20-year-old brand without losing what made it valuable in the first place.
Rustico had built a strong reputation for authentic, handcrafted Mexican tile and stone. We modernized the full brand identity, then brought it to life through a redesigned website and a completely rebuilt Shopify ecommerce experience.
Problem
The brand had history, credibility, and a loyal customer base, but its identity and digital experience no longer reflected the quality of the product or the strength of the company behind it.
Solution
We created a more refined and cohesive brand system, redesigned and developed the website, and rebuilt the ecommerce store in Shopify to create a stronger experience from first impression through purchase.
